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Title:NGOPost - NGOPost is a multimedia company bridging the gap between work and tech.
Description:NGOPost is a multimedia company bridging the gap between work and tech.
NGOPost - NGOPost is a multimedia company bridging the gap between work and tech.
NGOPostNGOPost is a multimedia company bridging the gap between work and tech.
5 Strategies For Restaurants Using Facebook Ads
If you can utilize Facebook as an individual, you can also use it as an entity. It is that simple.
Facebook is estimated to have over two Billion users who are actively engaged on the site. On average, 800 million people will like something on the Facebook platform every day.
Why Then Should You Use Facebook Ads?
One thing you will note is that these ads are paid for. Expensive you may think, right?
But, the technique is to expose your restaurant or chain of restaurants to reach to people who may be interested in your services.
Since different target layers are available, you should focus the ads on the right audience to maximize your earnings. Naturally, your ad should focus on the interests, location, demographics, and behaviors of your potential clients.
How Do You Increase Sales through Facebook Ads
1. Aim For Engagement
When creating an ad, the design should be to capture the attention of the reader. Make the post you make as engaging as possible.
But, do not overdo it.
If you fail at engaging your potential buyers, you will probably fail to make a conversion. Creating an ad that makes people click like, comment or even share will require know-how, finesse and also luck at times.
Remember, people do not want to be bored with sales adverts every day. Creating a rapport is crucial in ensuring you boost your sales. You can post a compelling content, including, questions, facts, photos and links to inspiring articles on the web.
The content will help build trust with your clients. Once you鈥檝e established the relationship, you can use ads to improve your sales.
If all you do is posting sales content, the engagement with your potential clients will wear off. Eventually, you will be talking to yourself.
2. Display the Services you Offer
The Ad you design should have an appeal to the senses of your target audience. Use high-quality images to showcase the meals you serve and other services you offer.
If you want a high conversion rate, ensure the ads you use to contain the following:
A good looking image
A description of the product.
Appealing to your target demographics.
Maybe you are wondering how this will help increase your sales. Well, they will inspire your potential clients to try out your services.
3.聽 聽 Get Likes
How will you get engagement on your ad if you have no fans? Duh! Almost impossible.
Once you design the content, get more likes and more likes.
As a startup restaurant, you can achieve this by inviting your close friends and family members to like your page. In as much as possible, strive to get likes from people who are your customers. These are the people who will offer a review to services you provide and even vouch for your services.
Where you are running ads for a local restaurant, you can target an audience that is within 30 miles from your shop. If the firm has subsidiaries across the state, the ad should cover the entire area.
When designing the ad, make it run till you command it to stop. Run it for four days to judge whether it is working or not, and kill it where it is not.
4. Boost Your Posts
As a fan, you probably are aware of the boost your posts feature and here is why you should use it.
It gives you the results you need.
It is simple to use.
You can easily measure the impact.
Depending on the size of your restaurant, you can choose to use more powerful ad tools. They include Facebook ads manager and Power Editor. As a startup, these tools should not bogey you.
Below every post you make, you #8217;ll see the 鈥淏oost Post鈥 link. Click it. Here you can choose your target.
The feature allows Facebook to develop a 鈥淪ponsored Story鈥 on your target鈥檚 newsfeed. They鈥檒l look natural to most readers.
5. Make It Easier to Contact You
In the old marketing days, a phone number was standard in all print and audio adverts.
Well, the media may have changed, but not the need for your clients to get to you. Make it possible for people to contact you through Facebook messages or any other medium imaginable.
Bots have made it easier than ever before.
If you run a restaurant business, I hope this article has convinced you how to grow your sales by using Facebook.
Leveraging these five simple techniques will make you a powerhouse in the industry.
Got something to say or want to see an addition to NGO?聽 Drop us a line here.
Filed Under: Business The Challenges and Rewards for Dentist with Online Marketing
Internet marketing is one of the most cost-effective ways to market your practice, but many dentists don #8217;t take advantage of it because they don #8217;t know how or don #8217;t have the time to create the right kind of content or know where to look.
A successful internet and social media campaign can become the primary source of new patients for dental practices spending less than they a full-page Yellow Pages ad.
You can #8217;t just think about marketing online, you have to follow through with it and see it all the way through. I know it ridiculous, however if you want new patients to your dental practice, you #8217;ve got to roll up your sleeves and put in the work.
For those that are successful at marketing online must focus on creating winning ads that bring in new leads that turn into patients. In other words, creating a sales funnel.
However, marketing your dental practice online today is changing every single day and the quickly changing landscape can lead to frustration and guesswork.
It can be a struggle when attempting to work with multiple providers to cover all of your online marketing needs.
For example #8230;
Let #8217;s assume you have one company that builds your site, another provides SEO services, and a completely different company offering Pay Per Click.
With marketing options that include Google Maps Optimization, Pay Per Click, Sales Funnel Creation along with Brand Management it can get overwhelming to say the least.
That #8217;s why it #8217;s important to focus on giving first within your sales funnel.
The bottom line is to give patients a taste to get them to know, like and trust you so that you can make future recommendations.
Build The Sales Funnel.
#8220;And yes #8211; this works even for dentist in the medical field, #8221; according to, a website dedicated to helping local businesses get more leads from the internet.
This is even more true with professionals in the medical field.
It #8217;s sad to see businesses investing time into content, a social presence and time creating a brand yet they don #8217;t tell their potential patients what to do next. Any time, or money that #8217;s invested into the business to encourage potential patients is lost if the prospect bounces away from the site without taking a form of action.
Given the size of this opportunity, it should come as no surprise that online marketing has become something of a battlefield for dental practices.
If a dental office is just starting, the first step is creating awareness of your brand or dental practice at the top of your funnel when people don #8217;t know you exist.
This includes buying the brand domain, registering all the social profiles, and creating regular content.
Already setup a Facebook fan page?
Good, then you #8217;re on your way.
Simply share what #8217;s going on with the practice, run promotions, and drive visitors back to your website.
There are too many good dentist focusing on getting clicks, polished websites and driving website visitors however they #8217;re not using sales funnels and they have nothing to show for their fancy websites.
Inbound marketing tactics can help you not only inform your existing clients and potential patients but also to make you the only choice in their minds using what Jay Abraham called the Strategy of Preeminence that you can see below.
For dental practice owners, regardless of how much time is required #8230;
The marketing is a necessity.
Filed Under: Business Tagged With: dentist, marketingMenu
Recent Posts
5 Strategies For Restaurants Using Facebook Ads
The Challenges and Rewards for Dentist with Online Marketing
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